Dr Hugh Jellie

Dr Hugh Jellie is the founder of Ata Regenerative and has spent 17 years researching farming systems and regenerative agriculture around the world. He now helps farmers, organisations and individuals change to deliver improved environmental, social, financial and health outcomes.

Why bugs matter for ecosystem health20250707090234

Why bugs matter for ecosystem health

Dr Hugh JellieJuly 7, 20250 comments
Why do bugs matter? They keep soils healthy, crops pollinated, pests in check, and ecosystems thriving. Discover more here. ...
Is the future of New Zealand agriculture a farm or a factory?20250430084808

Is the future of New Zealand agriculture a farm or a factory?

Mike GreenApril 30, 20250 comments
New Zealand agriculture is at a breaking point. Are we farming the land — or being farmed ourselves? Read more here....
The film telling the regenerative story of New Zealand farmers20250409085132

The film telling the regenerative story of New Zealand farmers

Dr Hugh JellieApril 9, 20250 comments
Discover the regenerative story of New Zealand and meet the farmers who are restoring their land through regenerative practices. ...
Regen to Market sponsors successful Underground Festival20250303132232

Regen to Market sponsors successful Underground Festival

Dr Hugh JellieMarch 3, 20250 comments
Regen to Market was proud to sponsor the first-ever Underground Festival in NZ! Get the highlights celebrating regeneratively sourced produce....
NZ’s first UNDERGROUND festival! The future of food and farming 20250113085246

NZ’s first UNDERGROUND festival! The future of food and farming 

Dr Hugh JellieJanuary 13, 20250 comments
I am thrilled to share news about the UNDERGROUND festival, held this February 2025 at Greystone, North Canterbury. Find out more here....
Regen to Market: Bringing health to our food system for NZ Consumers20241024085307

Regen to Market: Bringing health to our food system for NZ Consumers

Dr Hugh JellieOctober 24, 20240 comments
A big win for NZ agriculture! Regen to Market is an online platform where NZ consumers can purchase regenerative produce with confidence. ...
Gain insights from a NZ regenerative farmer from our first EOV webinar20240912084446

Gain insights from a NZ regenerative farmer from our first EOV webinar

Dr Hugh JellieSeptember 12, 20240 comments
Gain valuable insights from a NZ regenerative farmer who shares his experience in holistic management. Where is he now? Learn more here....
The hidden costs of GE crops and GMOs: What NZ stands to lose20240904111444

The hidden costs of GE crops and GMOs: What NZ stands to lose

Dr Hugh JellieSeptember 4, 20240 comments
GE and GMOs threaten NZ’s green image and exports. Once adopted, there’s no turning back. Learn why GE-free farming is vital for our future....
How will your land respond under stress? The concept of brittleness explained20240814090525

How will your land respond under stress? The concept of brittleness explained

Emily HouseAugust 14, 20240 comments
Understanding the concept of brittleness can help with your decision-making about what management practices to use on your land. Read more....
Nature-based regenerative farming for better outcomes20240801104419

Nature-based regenerative farming for better outcomes

Mike GreenAugust 1, 20240 comments
Can nature-based regenerative design of the farming system provide a pathway forward for those who are open to the possibilities it provides?...